10-K annual report · filed Jan 29, 2026

ServiceNow (NOW) FY2025 10-K Annual Report

Short answer

ServiceNow (NOW) filed its fiscal 2025 10-K annual report with the SEC on Jan 29, 2026. It reported revenue of $13.3B (+20.9% year over year) and net income of $1.7B.

  • Top risk flagged: Regulatory risk: California deferred tax assets valuation allowance of $241M maintained due to uncertain realizability as of December 31, 2025

FY2025 key financial metrics · XBRL

Revenue
$13.3B
+20.9% YoY
Net income
$1.7B
+22.7% YoY
Operating margin
13.7%
+1.3 pp YoY
Gross margin
77.5%
−1.6 pp YoY
EPS (diluted)
$1.67
−75.6% YoY
ROE
13.5%
−1.3 pp YoY
Operating cash flow
$5.4B
+27.6% YoY

Source: XBRL data from the ServiceNow (NOW) FY2025 10-K on SEC EDGAR. USD.

ServiceNow FY2025 10-K analysis

AI summary of each section, grounded in the filing text

Business Overview

  • Core business model: Cloud-based AI-powered workflow automation platform integrating enterprise systems, data and processes to drive productivity and digital transformation
  • New emphasis on AI governance tools and Now Assist AI agents enhancing responsible AI adoption and workflow orchestration
  • Strategic shift focusing on AI's role in seamlessly connecting insights to business execution with extensive AI agent flexibility and human-in-the-loop control
  • Workforce expanded to 29,187 employees as of Dec 31, 2025, with significant investments in AI-driven learning via ServiceNow University
  • Notable acquisition of Moveworks, Inc. to enhance enterprise workflow automation with advanced machine learning and conversational AI capabilities

Management Discussion & Analysis

  • No explicit total revenue or YoY change disclosed in provided text
  • No profitability or margin figures provided
  • No segment performance details with numbers mentioned
  • Management sees no material impact from global conflicts; monitors macroeconomic risks including inflation, interest rates, tariffs impacting economic uncertainty

Risk Factors

  • Regulatory risk: California deferred tax assets valuation allowance of $241M maintained due to uncertain realizability as of December 31, 2025
  • Macroeconomic risk: Foreign currency exchange rate fluctuations impact 46% of $28.2B remaining performance obligations as of December 31, 2025
  • Operational risk: Increasing contracts with 12-month terms from U.S. federal government cause variability in remaining performance obligations and renewals
  • Competitive risk: Seasonality and quota-driven sales cycles create risk of revenue variability due to large enterprise buying patterns concentrated in Q4
  • Financial risk: Significant sales commissions deferred and amortized over five years create long-term cost recognition impacting operating cash flow timing

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