MARKETWISE, INC. (MKTW) FY2025 10-K Annual Report

Filed: Mar 6, 2026
Information Technology
Services-Prepackaged SoftwareSEC EDGAR

MARKETWISE, INC. (MKTW) 10-K annual report for fiscal year 2025, filed with SEC EDGAR on Mar 6, 2026. This page provides AI-powered analysis including business overview, management discussion & analysis (MD&A), risk factors, and key financial data such as revenue, net income, gross margin, operating margin, and return on equity (ROE) extracted from XBRL.

MARKETWISE, INC. FY2025 10-K Analysis

Business Overview

  • Core business: Multi-brand subscription platform offering premium financial research, software, education, and tools for self-directed investors
  • New emphasis: Software and analytical tools now 52% of Billings in 2025, including Chaikin Power Gauge, TradeStops, and Altimetry platforms
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Management Discussion & Analysis

  • Revenue $328.1M in 2025, down 19.7% YoY from $408.7M in 2024, driven by $62.1M lower term subscription and $19.5M lower membership revenue
  • Operating margin 19.1% in 2025 vs 21.8% in 2024; net income margin 19.5% in 2025 vs 22.8% in 2024, net income $64.0M vs $93.1M
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Risk Factors

  • Regulatory risk: FTC and state consumer protection agency inquiries on marketing compliance, including social media promotions, with potential fines or lawsuits
  • Geopolitical risk: Exposure to ongoing conflicts in Middle East, Russia-Ukraine, China’s economic concerns, risking reduced subscriber demand from market volatility
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MARKETWISE, INC. FY2025 Key Financial Metrics
XBRL

Revenue

$328M

-19.7% YoY

Net Income

$6M

-20.4% YoY

Operating Margin

19.1%

-270bp YoY

Net Margin

1.7%

-1bp YoY

ROE

-48.1%

+820bp YoY

Total Assets

$218M

-15.9% YoY

EPS (Diluted)

$2.31

+1183.3% YoY

Operating Cash Flow

$46M

+307.5% YoY

Source: XBRL data from MARKETWISE, INC. FY2025 10-K filing on SEC EDGAR. All figures in USD.

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