10-K annual report · filed Sep 11, 2026

1 800 FLOWERS COM INC (FLWS) FY2026 10-K Annual Report

Short answer

1 800 FLOWERS COM INC (FLWS) filed its fiscal 2026 10-K annual report with the SEC on Sep 11, 2026. It reported revenue of $1.5B (−10.8% year over year) and net income of −$135M.

  • Top risk flagged: Section 'risk_factors' was empty or not found.

FY2026 key financial metrics · XBRL

Revenue
$1.5B
−10.8% YoY
Net income
−$135M
+32.6% YoY
Operating margin
-8.5%
+3.7 pp YoY
Gross margin
38.0%
−0.7 pp YoY
EPS (diluted)
−$2.11
+32.6% YoY
ROE
-93.8%
−19.3 pp YoY
Operating cash flow
$18M
+169.4% YoY

Source: XBRL data from the 1 800 FLOWERS COM INC (FLWS) FY2026 10-K on SEC EDGAR. USD.

1 800 FLOWERS COM INC FY2026 10-K analysis

AI summary of each section, grounded in the filing text

Business Overview

  • Core business: E-commerce provider of thoughtful gifting products and services via a multi-brand platform, including floral, gourmet foods, gift baskets, personalized gifts, and greeting cards
  • New acquisitions in 2024: Card Isle (e-commerce greeting cards) and Scharffen Berger (premium chocolates), expanding greeting cards and gourmet food segments
  • Strategic emphasis: Building a “Celebratory Ecosystem” leveraging a marketplace model to increase purchase frequency and average order value through broader product offerings
  • Quantitative metric: Approximately 3,300 employees as of June 28, 2026; 0.8 million Celebrations Passport members represent ~20% of customers and ~35% of revenue
  • Noteworthy fact: Fiscal Q2 (Thanksgiving-Christmas holiday season) accounts for 47% of annual revenue, up from prior seasonal concentration, emphasizing the criticality of holiday sales

Management Discussion & Analysis

  • Revenue $1,503.5M, down 10.8% YoY ($1,685.7M in 2025) due to focus on marketing effectiveness over growth; Consumer Floral & Gifts fell 17.7%, Gourmet Foods & Gift Baskets down 5.2%
  • Gross margin 38.0% vs 38.7% in 2025, down 70 bps due to sales deleveraging; net loss improved to $134.8M from $200.0M; Adjusted EBITDA declined to $2.9M from $29.2M
  • Best segment: Gourmet Foods & Gift Baskets revenue $768.5M (-5.2%), segment margin stable; Worst segment: Consumer Floral & Gifts revenue $639.0M (-17.7%), large goodwill impairment of $34.6M, all goodwill written off
  • Operating cash flow $18.3M vs -$26.4M in 2025; capex $31.3M; free cash flow -$13.0M vs -$67.8M; net repayment of borrowings $22.2M; no buybacks or dividends disclosed
  • Management expects seasonal borrowings in 2027, amended credit facility for flexibility, evaluating asset sales and capital structure optimization; risks include market conditions and ongoing impairments

Risk Factors

  • Section 'risk_factors' was empty or not found.

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