10-K annual report · filed Feb 26, 2026

eHealth, Inc. (EHTH) FY2025 10-K Annual Report

Short answer

eHealth, Inc. (EHTH) filed its fiscal 2025 10-K annual report with the SEC on Feb 26, 2026. It reported revenue of $554M (+4.1% year over year) and net income of $40M.

  • Top risk flagged: Regulatory risk from CMS Medicare marketing compliance potentially causing carrier relationship termination or corrective actions due to complaints or violations

FY2025 key financial metrics · XBRL

Revenue
$554M
+4.1% YoY
Net income
$40M
+298.2% YoY
Operating margin
12.0%
+7.6 pp YoY
Gross margin
43.5%
+4.3 pp YoY
EPS (diluted)
−$0.34
+71.4% YoY
ROE
6.8%
+5.1 pp YoY
Operating cash flow
−$25M
−38.0% YoY

Source: XBRL data from the eHealth, Inc. (EHTH) FY2025 10-K on SEC EDGAR. USD.

eHealth, Inc. FY2025 10-K analysis

AI summary of each section, grounded in the filing text

Business Overview

  • Core business model: Online health insurance brokerage earning commissions from insurance policy sales as broker of record
  • Enhanced focus this year on refining lifetime value (LTV) commission revenue estimates using cohort and statistical modeling approaches
  • No new products or business segments introduced or emphasized in fiscal 2026 filing
  • No material changes to critical accounting policies or estimates for revenue recognition, stock-based compensation, or income tax accounting
  • Noteworthy use of advanced judgment and analysis to update constraints and assumptions impacting commission revenue recognition under ASC 606

Risk Factors

  • Regulatory risk from CMS Medicare marketing compliance potentially causing carrier relationship termination or corrective actions due to complaints or violations
  • Macroeconomic exposure from AI-driven search changes reducing website traffic, increasing member acquisition costs, and harming marketing effectiveness
  • Operational vulnerability in recruiting, certifying, and retaining licensed benefit advisors during highly seasonal fourth quarter enrollment peak
  • Competitive threat from government-run Medicare and ACA exchanges with greater resources and direct carrier sales reducing traffic and conversions
  • Financial concentration risk with majority revenue from top carriers Humana, UnitedHealthcare, and Aetna, whose contract changes or business impairment could materially impact results

Generated from the filing text; verify against the original. How to read a 10-K

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