AppLovin (APP) FY2024 10-K Annual Report

Filed: Feb 27, 2025

Information Technology

Services-Computer Programming, Data Processing, Etc.SEC EDGAR

AppLovin (APP) 10-K annual report for fiscal year 2024, filed with SEC EDGAR on Feb 27, 2025. This page provides AI-powered analysis including business overview, management discussion & analysis (MD&A), risk factors, and key financial data such as revenue, net income, gross margin, operating margin, and return on equity (ROE) extracted from XBRL.

AppLovin FY2024 10-K Analysis

Management Discussion & Analysis

• Revenue $4.7B in 2024, up 43% YoY from $3.3B in 2023; Advertising Revenue up 75% to $3.2B; Apps Revenue up 3% to $1.5B
• Net income margin 34% in 2024 vs 11% in 2023; Adjusted EBITDA margin 57.8% in 2024 vs 45.8% in 2023

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AppLovin FY2024 Key Financial Metrics
XBRL

Revenue

$4.7B

▲ +43.4% YoY

Net Income

$1.6B

▲ +342.9% YoY

Operating Margin

39.8%

▲ +2004bp YoY

Net Margin

33.5%

▲ +2268bp YoY

ROE

145.0%

▲ +11656bp YoY

Total Assets

$5.9B

▲ +9.5% YoY

EPS (Diluted)

$4.53

▲ +362.2% YoY

Operating Cash Flow

$2.1B

▲ +97.7% YoY

Source: XBRL data from AppLovin FY2024 10-K filing on SEC EDGAR. All figures in USD.

Other AppLovin Annual Reports

FY2025 10-K

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